Economic Times / Indian Business Insight
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According to a report by research firm Media Partners Asia, India is set to become the world’s largest direct-to-home (DTH) satellite pay TV market by 2012. India will have 36.1 million subscribers by 2012, overtaking the United States. The report titled `Asia Pacific Pay-TV and Broadband Markets 2010′ says that India’s DTH subscriber base will increase from 17 million in 2009 to 45 million by 2014 and 58 million by 2020.