Premium VOD Advertising in APAC
In a new report, MPA forecasts a robust 19% CAGR for premium AVOD revenues in APAC ex-China, reaching US$8 bil. by 2029. This growth will be fuelled by local broadcaster-backed BVOD platforms, the emergence of ad-supported SVOD tiers (driven by both local players and global giants like Amazon and Netflix), and the expanding FAST channel ecosystem.
This report, part of MPA’s Alpha Briefings Series, provides data and insights on each segment of the Premium AVOD industry including BVOD, Freemium, ad-supported SVOD and FAST in Australia, India, Indonesia, Japan, Korea, Malaysia and Thailand.
Datasets include:
- Monthly reach for major VOD platforms in each market for 2024.
- Revenues and category share for key platforms in each market for 2024-2029.
- Revenues across key VOD advertising segments over 2019-2029.