Southeast Asia Online Video Consumer Insights & Analytics

The premium video-on-demand (VOD) landscape in Southeast Asia witnessed a robust resurgence, as revealed by the latest Q1 2024 analysis conducted by ampd, the digital measurement platform owned and operated by Media Partners Asia (MPA).

The Southeast Asia Online Video Consumer Insights & Analytics report produced and published by ampd leverages passive measurement panels and content viewership across a sample size of 15,000 with establishment surveys covering 26,000 users.

This detailed report is published bi-annually with two quarterly updates. Analysis included insights across content categories (i.e. genre and country of origin) driving viewership, engagement and acquisition in each of the five Southeast Asia markets in addition to profiles of regional and global platforms with KPIs including subscribers, MAUs, viewership, SVOD revenues and share and key content drivers in terms of viewership.

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