Media Partners Asia - The leading independent source of analysis

The leading independent source of analysis, advisory services and research for media & telecoms in Asia Pacific

About

Established in 2001 by Vivek Couto and Rupert Wilkinson, Media Partners Asia (MPA) is the leading independent provider of research, advisory and consulting services across the media and telecoms sectors in Asia Pacific.

MPA provides definitive reports with proprietary industry models and forecasts. Our reports are widely used and sourced by local, regional and global companies for business planning, market strategy and capital market transactions.

MPA advisory and consulting services help clients enter new markets and acquire businesses with our team providing commercial due diligence, customized research and strategy recommendations.

We offer customized services to guide strategic planning and business development activities and support the launch of new products and services. We also provide independent consultant (IC) industry analysis and benchmarking for equity and debt offerings, including IPOs for broadcasting, digital media and telecommunications companies in Asia Pacific.

Our offering includes AMPD, a research platform measuring consumer behaviour across the digital economy, including online video and gaming. The service provides unparalleled access to data, case studies and strategies for business planning, marketing, and programming.

Consulting

Benchmarking competition across key sectors

Market entry strategies including evaluation of local partnership opportunities

Independent expert research for industry and asset appraisals in initial public offerings (IPOs) and information memorandums (IMs)

Strategy and research supporting the launch of new products and services

Commercial due diligence for M&A transactions

Strategy & Execution for Corporate Restructuring

Research

MPA subsidiary AMPD Research offers clients the latest innovation in consumer insights. AMPD specializes in media measurement, audience growth, content development, and revenue optimization. AMPD platforms and services offer deep insights into the supply and demand for video and entertainment content globally.

AMPD offers end-to-end evidence-based solutions that deliver actionable and timely answers to key industry stakeholders, including commissioning editors and content creators as well as strategists, distributors, and investors.