Research Reports

Media & telecoms in Asia Pacific and the Middle East are undergoing rapid change as content & distribution evolves with the needs of consumers in fast growing digital economies.

For more than 20 years, MPA has been at the forefront of tracking such change with definitive industry reports framed by detailed research, proprietary industry models, forecasts, and concise analysis.

MPA, together with its consumer insights division, AMPD Research, remain uniquely placed to deliver stakeholders fully integrated research and the actionable insights required for business planning & strategy.

AMPD Southeast Asia Online Video Consumer Insights & Analytics 2021

Available Quarterly

The report provides detailed analysis of the results of quarterly deep dive reports by region providing a framework for VOD viewers, paid subsriptions, MAUs and DAUs by platform (sports + entertainment); Socio-economic & demographic indicators by VOD platform (sports + entertainment); Content supply, genres and country of origin and run times for major platforms.

Market Coverage: Australia, SEA (Indonesia, Malaysia, Philippines, Singapore, Thailand), Japan, Korea and Taiwan (Each report is available by market / cluster)

AMPD Australia Online Video Consumer Insights & Analytics 2021

Available Now

This report leverages MPA’s proprietary AMPD Research Platform to measure and analyse streaming media consumption across VOD media services in Australia between January to September 2021. The report is updated quarterly and includes analysis of 11 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided for Netflix, Disney+ and Amazon Prime Video.

AMPD Japan Online Video Consumer Insights & Analytics 2021

Available Now

This report leverages MPA’s proprietary AMPD Research Platform to measure and analyse streaming media consumption across key VOD services on mobile devices in Japan between Jan and August 2021. The report is updated quarterly and includes analysis of 16 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided.

AMPD Taiwan Online Video Consumer Insights & Analytics 2021

Available Now

This report leverages MPA’s proprietary AMPD Research Platform to evaluate consumer behaviour and usage patterns across VOD media services in Taiwan. The report includes analysis and profiles of 13 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided for key SVOD and freemium platforms. The report is updated quarterly.

AMPD South Korea Online Video Consumer Insights & Analytics 2021

Available Now

This report, entitled South Korea Online Video Consumer Insights & Analytics leverages MPA’s proprietary AMPD Research Platform to evaluate consumer behavior and usage patterns across VOD media services in South Korea. The report includes analysis of 11 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided. The report is updated quarterly.

Asia Video Content Dynamics 2021

Available Now

This report tracks video content investment, supply, production and consumption across seven major Asian markets. Discover what influences industry supply, demand, and key drivers across India, Korea and Southeast Asia’s five biggest growth markets (Indonesia, Malaysia, the Philippines, Thailand and Vietnam).

Market Coverage: India, Korea and Southeast Asia

Asia Pacific Advertising Trends 2021

Available Now

Advertising is a major pillar of media revenue, supporting vibrant content ecosystems across Asia Pacific, especially in TV, online video and digital media. This report assesses and projects key advertising trends across all major media in 14 Asia Pacific markets, in both US dollars and local currency.

Market Coverage: Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand, Vietnam

Asia Pacific Pay-Tv Distribution 2021

Available Now

The world continues to change for pay-TV operators and broadcasters with piracy, broadband proliferation and OTT video growth increasing levels of cord cutting. However, pay-TV growth remains robust for operators investing in premium products, aggregating broadband bundles, and transitioning to IP-based platforms with hybrid services. This definitive guide charts the future of pay-TV across 17 Asia Pacific markets.

Market Coverage: Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Myanmar, New Zealand, Pakistan, Philippines, Singapore, Sri Lanka, Taiwan, Thailand, Vietnam

Asia Pacific Online Video and Broadband Distribution 2021

Available Now

This report reviews the drivers and dynamics shaping the fast- moving online video and telecoms industries across 14 Asia Pacific markets with analysis of online video subscribers and ARPUs; advertising & subscription revenues; SVOD, AVOD and total Online Video market share across key operators; content costs; mobile & home broadband subscribers, ARPUs and revenues; online video distribution, pricing & packaging, telco partnerships & integrations across more than 100 operators; and key regulatory, commercial and infrastructural developments.

Market Coverage: Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand, Vietnam

Sports Media Asia Pacific 2021

Available December 2021

Tracks the growth trajectory of sports rights and TV & online video sports revenues across 11 markets in Asia Pacific with historical data & projections as well as analysis of key players & sports properties by geography.

Market Coverage: Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, Thailand

Middle East Video & Broadband Distribution 2021

Available December 2021
December 2020 Report Available Now

This report provides analysis of the current state and future outlook for telecoms, online video & pay-TV industries across the six Gulf Cooperation Council (GCC) countries.

Market Coverage: Bahrain, Kuwait, Oman, Qatar, the Kingdom of Saudi Arabia (KSA), and the United Arab Emirates (UAE)

India Intelligence & Insights

Available Bi-monthly

This report delivers research and analysis of the TV, telecoms and digital ecosystems in India, Asia’s largest accessible media & telecoms market. The publication focuses on deep dive analysis of Key Companies, Deals, Partnerships, Industry Sectors (with data & forecasts) and Policy. The publication is widely used by strategic media, telecoms and online players along with investors and regulatory institutions.

Markets / Regions: India

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