Research Reports

Media & telecoms in Asia Pacific and the Middle East are undergoing rapid change as content & distribution evolves with the needs of consumers in fast growing digital economies.

For more than 20 years, MPA has been at the forefront of tracking such change with definitive industry reports framed by detailed research, proprietary industry models, forecasts, and concise analysis.

MPA, together with its consumer insights division, AMPD Research, remain uniquely placed to deliver stakeholders fully integrated research and the actionable insights required for business planning & strategy.

ASIA PACIFIC PAY-TV DISTRIBUTION 2022

Available Now

This definitive guide charts the future of branded pay-TV services across 16 Asia Pacific markets with MPA’s proprietary analysis, historical data and projections until 2027.

Market Coverage: Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Pakistan, Philippines, Singapore, Sri Lanka, Taiwan, Thailand & Vietnam

AMPD Southeast Asia Online Video Consumer Insights & Analytics 2022

Available Quarterly
Dating back to Q1 2020

This report provides detailed analysis of the results of quarterly deep dive reports by country in Southeast Asia providing a framework for: (1) VOD viewers, streamed minutes, paid subscriptions, MAUs and DAUs by platform; (2) Socio-economic & demographic indicators by VOD platform;  and (3) Analysis of local content demand, genres and country of origin with a focus on use cases across key genres by total consumption and first title viewed.

Market Coverage: Indonesia, Malaysia, Philippines, Singapore & Thailand. (Vietnam to be added in Q2 2022)

Total Platform Coverage: 51 online video platforms

AMPD Taiwan Online Video Consumer Insights & Analytics 2022

Available Quarterly
Dating back to Q3 2020

This report evaluates consumer behaviour and usage patterns across VOD media services in Taiwan. The report includes analysis and profiles of 13 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided for key SVOD and freemium platforms. The report is updated quarterly.

Market Coverage: Taiwan

Total Platform Coverage: 13 online video platforms

AMPD South Korea Online Video Consumer Insights & Analytics 2022

Available Quarterly
Dating back to Q3 2020

This report evaluates consumer behavior and usage patterns across VOD media services in South Korea. The report includes analysis of 12 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided.

Market Coverage: South Korea

Total Platform Coverage: 12 online video platforms

AMPD Japan Online Video Consumer Insights & Analytics 2022

Available Quarterly
Dating back to 1H 2021

This report measures and analyse streaming media consumption across key VOD services on all mobile devices in Japan. The report is updated quarterly and includes analysis of 17 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided.

Market Coverage: Japan

Total Platform Coverage: 17 online video platforms

AMPD Australia Online Video Consumer Insights & Analytics 2022

Available Quarterly
Dating back to Q4 2020

This report measures and analyses streaming media consumption across VOD media services in Australia. The report is updated quarterly and includes analysis of 16 unique OTT video platforms focusing on paying subscribers, monthly active users, streaming minutes, average daily time spent, viewer profiles and demographics. Title-level analysis, including country of origin and genre split, and viewership by age and gender demographics are provided for Netflix, Disney+ and Amazon Prime Video.

Market Coverage: Australia

Total Platform Coverage: 16 online video platforms

ASIA PACIFIC ONLINE VIDEO AND BROADBAND DISTRIBUTION 2022

Available Now

This comprehensive report reviews the drivers and dynamics shaping the fast-moving online video and broadband industries across 14 Asia Pacific markets with analysis of online video subscribers and ARPUs; subscription revenues; UGC / social video, premium video and total internet advertising revenues; SVOD household penetration and average number of services per home; SVOD & AVOD revenue market share across key operators and platforms; mobile & home broadband penetration and subscribers by technology, ARPUs and revenues; online video distribution, pricing & packaging, telco partnerships & integrations across more than 100 operators; and key regulatory, commercial and infrastructural developments.

Market Coverage: Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand & Vietnam

ASIA VIDEO CONTENT DYNAMICS 2022

Available Now

This report tracks video content consumption, content investment and demand, and production costs in seven key Asian markets: India, Indonesia, South Korea, Malaysia, the Philippines, Thailand and Vietnam. Verticals include free-to-air (FTA), pay-TV, online video and film with analysis of key players and the production value chain.

Market Coverage: India, Indonesia, Korea, Malaysia, Philippines, Thailand & Vietnam

ASIA PACIFIC ADVERTISING TRENDS 2022

Available Now

This report assesses and projects key advertising trends across all major media in 14 Asia Pacific markets with a focus on television, including free and pay-TV and Internet advertising, including online video. Market analysis is provided with dashboard models tracking net advertising expenditure after discounts across TV, Internet, UGC/ social video, Premium Online Video, Print including newspapers and magazines, Radio and OOH media.

Market Coverage: Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand & Vietnam

ASIA PACIFIC SPORTS MEDIA 2022

Available Now

This report tracks the growth trajectory of sports rights and TV & online video sports revenues & subscribers across 14 markets in Asia Pacific. The study includes historical data & projections with analysis of advertising revenues & subscription fees as well as rights costs over 2018-26. The report contains comprehensive analysis of key players & sports properties by geography with analysis of rights values across key Football, Cricket, Basketball, Baseball, Rugby, Tennis and other properties.

Market Coverage: Australia, China, Hong Kong, Indonesia, New Zealand, Japan, Korea, Malaysia, Philippines, India, Singapore, Taiwan, Thailand & Vietnam

GCC VIDEO & BROADBAND DISTRIBUTION 2021

Available Now

This comprehensive report reviews the drivers and dynamics shaping the fast-moving video industry across 6 Gulf Cooperation Council (GCC) markets with analysis of pay-TV subscribers, subscription, advertising and wholesale revenues; online video subscribers; advertising & subscription revenues; SVOD, AVOD and total Online Video market share across key operators and markets; mobile & home broadband subscribers; online video distribution, pricing & packaging, telco partnerships & integrations across more than 15 operators; and key regulatory, commercial and infrastructural developments.

Market Coverage: Bahrain, Saudi Arabia, Kuwait, Oman, Qatar & United Arab Emirates

INDIA INTELLIGENCE & INSIGHTS

Available Bi-monthly

This report delivers research and analysis focused on the TV, telecoms and digital ecosystems in India, Asia’s largest accessible media & telecoms market. The publication focuses on deep dive analysis of Key Companies, Deals, Partnerships, Industry Sectors (with data & forecasts) and Policy. The publication is widely used by TMT strategic & financial investors.

Market Coverage: India

MPA PREMIUM BRIEFINGS

8-10 Briefings Per Year

MPA proprietary research and insights on latest trends in media, telecoms & entertainment with a focus on key local markets and industry leading brands including Apple TV, Disney+, Netflix, YouTube and market deep dives.

Market Coverage: APAC

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