Media, entertainment and telecommunications industries in the Asia Pacific are undergoing rapid change as content, distribution and technology evolves to meet shifting consumer demand across fast growing digital economies.
MPA remains at forefront of tracking such change with definitive industry reports framed by unique insights, concise analysis and powerful data anchored to primary and secondary research. Our reports, data and forecasts help drive business planning and outcomes for all industry stakeholders.
The APAC Video Industry is valued at US$145 billion in revenue today and is expected to grow to US$165 billion by 2028, according to Media Partners Asia (MPA). The video industry continues to experience a secular shift from TV to online in terms of consumption, engagement and monetization.
This comprehensive report, published in December 2023, offers a definitive guide to users, subscribers, consumer and advertising expenditure across Free TV, Pay-TV, SVOD, Premium AVOD and UGC / Social Video in 14 markets as well as analysis of Mobile & Fixed Broadband sectors. The report includes 14 detailed market profiles, MPA insights, analysis of KPIs across key players in Free TV, Pay-TV, Online Video and Broadband categories, market models and a pricing & packaging database in all individual markets.
A new report from ampd indicates that Japan’s premium VOD category generated over 100 billion minutes in viewership and US$4.5 billion in subscription revenue in CY 2023.
The report highlights Japan’s large and competitive VOD ecosystem with detailed and insights across content categories driving real customer demand, engagement and acquisition as well as profiles of 10 platforms with KPIs including subscribers, MAUs, engagement hours per user, viewership and SVOD revenue share. The report includes a quarterly database across every quarter in 2023, tracking subscribers, streamed minutes, MAUs, hours per user and subscriber revenues per platform.
ampd’s insights and analysis leverages a permission-based passive panel measuring digital activity and content viewership from more than 19,000 members across Android and IOS devices.
The Southeast Asia (SEA) region, including Indonesia, Malaysia, Philippines, Singapore and Thailand, added only 1.3 million net new SVOD subscribers in 2023 but subscription revenues grew at a robust 12.5% year-on-year to US$1.4 billion. The Southeast Asia Online Video Consumer Insights & Analytics report produced and published by ampd leverages passive measurement panels and content viewership across a sample size of 16,000 with establishment surveys covering 37,500 users.
The report includes detailed and insights across content categories driving real customer demand, engagement and acquisition in each of the five markets in addition to profiles of 10 regional and global platforms with KPIs including subscribers, MAUs, viewership, SVOD revenues and share. The report includes a quarterly database across every quarter in 2023, tracking subscribers, streamed minutes, MAUs, hours per user and subscriber revenues per platform.